Masterplan for a Mixed-use development in the city of Altos - Paraguay, on a 33ha site.

Location:

Perched atop a hill overlooking Lake Ypacaraí, near the city of San Bernardino, traditionally the summer resort of Asunción's residents.

Target Audience:

Affluent clientele seeking a weekend retreat, seeking to replicate the comforts of their primary residence in this secondary dwelling.

Project Concept:

Establish a new tourist hub encompassing a commercial zone, restaurants, daytime activities, cafes, and convenience stores, addressing San Bernardino's limited service and entertainment options.

Vision:

As envisioned by the project's partners, the aim is to "preserve the magic" of mountaintop living while providing all necessary amenities without the need to descend into the increasingly chaotic town center during peak season.

Sustainability:

A significant portion of the land will be preserved as green space, embodying the project's tagline: "Own 1,000 m2 of your own and 10 hectares of backyard."

Residential and Tourist Amenities:

The residential and tourist zone will feature spaces for relaxation, disconnection, and rejuvenation, catering to those seeking a day or weekend escape. Amenities include:

• Hidden cabins nestled amidst lush vegetation
• Sports courts
• Yoga area
• Equipped trekking and cycling trails with rest stations and viewpoints
• Spa
• Children's playground

Commercial Strategy:

Phase one will focus on launching the commercial and activity zone through strategic partnerships with established brands in these sectors. The goal is to attract visitors, encourage them to enjoy the views and natural surroundings, and instill a desire for a 5-star mountain lifestyle, thereby increasing the land value of the residential area.

Additional Considerations:

• Environmental Sensitivity: The development should prioritize minimal environmental impact and incorporate sustainable practices.
• Community Engagement: Active engagement with the local community is crucial to ensure the project's integration and acceptance.
• Infrastructure Development: Adequate infrastructure, including transportation, utilities, and waste management, must be in place to support the project's growth.
• Long-Term Planning: A comprehensive long-term plan should guide the project's evolution and ensure its continued success.

By adhering to these principles, the project can transform into a thriving destination that harmonizes with its natural surroundings and caters to the aspirations of discerning clientele.